Wednesday, December 12, 2018

Mark of the Beast

Hertz, Clear partner to speed rentals with biometric scans
The AP reports: "Biometric screening is expanding to the rental car industry. Hertz said Tuesday it is teaming up with Clear, the maker of biometric screening kiosks found at many airports, in an effort to slash the time it takes to pick up a rental car. Clear hopes it will lead more travelers to its platform, which has 3 million members in the U.S. It’s the latest place consumers will find biometric technology, which has migrated over the last 50 years from secure government facilities and banks to airports, stadiums and even smartphones that unlock with the touch a fingerprint. Hertz is the first rental car company to use the technology."

Comment: I wonder if saving a small bit of time is worth giving up biometric data to a car rental company? Perhaps frequent flyers would say yes, but I'm betting the vast majority of travelers will balk at that. 

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